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Expertise
Optimizely
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Small changes can make big differences
Well-designed testing campaigns help you choose the one to give you better ROI and conversion rates.
VWO
Optimizely
VWO – Visual Website Optimizer – helps to enhance, optimize, and customize websites by providing the tools for increasing sales and converting more leads. VWO makes A/B Testing easy and insightful by providing the following functions:
VWO makes A/B Testing easy and insightful by providing the following functions:
Testing & Experimentation
Research & Feedback
Analytics & Reporting
Targeting & Personalization
Other than A/B testing, VWO also provides the tools for Multivariate and Funnel Testing in order to optimize a website design. From exhibiting the impact of simple changes (A/B testing) to demonstrating the effect of multiple such changes on the ultimate end result, each testing method has its own pluses. VWO brings all forms of testing for website effectiveness measurement under one umbrella.
Understanding the needs of an online customer can greatly influence not only the customer’s online buying experience but also can directly result in enhanced sales. By following customer behavior and personal choices, Optimizely helps to create a personalized online buying journey tailor-made for the particular customer, with the end result of delighting them so that they become brand advocates and repeat customers.
Some salient features of Optimizely are as follows:
Real-time result measurements for quick and accurate decision making
Correct data along with analysis capabilities to make sense of it
Dependable results of A/B testing via Stats Engine
The best advantage of using Optimizely is that all the different testing scenarios can be created from ideation to execution without specialized IT help from analysts or engineers.
How can we help you?
