Helping the health care industry cure itself
As more and more people go online to look for health care solutions, digital marketing is growing in importance for health care organizations.
Challenges: Health care companies are grappling with trying to control costs as well as dealing with changing regulations. They are looking for effective measures to increase revenues and build brand image.
More and more patients are using online modes for searching for healthcare providers and information about medical treatments than ever before, more so on mobile devices. Research shows that 44% of patients who research hospitals on mobile phones, actually make appointments.
It is critical for the healthcare industry to not ignore the indications that they need to get ‘digital’ as soon as they can so as to cater to the changing public interests, habits and demands.
Why Us
We have industry knowledge and expertise in crafting digital solutions for health care, life sciences and research verticals. We help health care organizations to pull visitors towards their websites by creating and publishing relevant, useful, and informative content, then convert them to customers by speaking to them in their language.
We take the following three prime features of inbound marketing as being especially helpful to promote brand awareness and attract attention to pharmaceuticals and health care companies:
- Great website: Today, websites are increasingly accessed on mobile devices rather than desktops, making the need for a responsive website that can be easily viewed on smaller screens, a necessity. We help in creating useful, attractive and adaptable websites that perform optimally on all platforms.
- Content Marketing: Creating fresh, relevant, and informative content is a must in today’s healthcare marketing strategy. It results in having the organization found by enquirers and also in converting them to loyal customers.
- Perfected SEO: We help you increase your search engine ranking and presence on the Web by highly targeted SEO strategy.
